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Description
Kashi is a maker of whole grain cereals and other plant-based foods sourced from regular farming practices. Founded in la jolla in 1984 by Phil and Gayle Tauber, the company became a subsidiary of Kellog s in 2000, and produces about 100 products sold in the U.S. and Canada. Its original cereal, discontinued in 2021, was identified by the tagline Seven Whole Grains on a Mission . The name Kashi is a blended term derived from kashruth , meaning kosher or pure food, and Kushi , the last name of the founder of American macrobiotics, Michio Kushi. The creators of the brand found meaning in the made-up-word as they explored nutrition from the needs of bodybuilders to those who were on macrobiotic diets.
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Kashi is a maker of whole grain cereals and other plant-based foods sourced from regular farming practices. Founded in la jolla in 1984 by Phil and Gayle Tauber, the company became a subsidiary of Kellog s in 2000, and produces about 100 products sold in the U.S. and Canada. Its original cereal, discontinued in 2021, was identified by the tagline Seven Whole Grains on a Mission . The name Kashi is a blended term derived from kashruth , meaning kosher or pure food, and Kushi , the last name of the founder of American macrobiotics, Michio Kushi. The creators of the brand found meaning in the made-up-word as they explored nutrition from the needs of bodybuilders to those who were on macrobiotic diets.

